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Our Free Mini-Course on How to Optimize your online store for MAX conversions. Let's help you convert those store visitors into buyers!! BEST OF ALL - It's FREE!!

eCommerce Success Story!

Our Free Mini-Course on How to Optimize your online store for MAX conversions. Let's help you convert those store visitors into buyers!! BEST OF ALL - It's FREE!!

You really want to avoid this happening to you and your product descriptions!   You lose your clout when a potential customer reads about an aspect of your product description and thinks to themselves “yeah, yeah - that’s what everyone says!”.   A lot of the time we hit a writer’s block and will simply add any old boring phrase to our descriptions such as “great quality”. Try to think out of the box ...  To read more, go to our latest blog. Sensory Words, Social Proof, You Really, Powerful Words, Losing You, Real People, Mind Blown, Simple Way, Spice Things Up

Persuasive Product Descriptions

You may be thinking, what can be so difficult about writing a few sentences about your product, right? Well, a lot actually! And many marketers and entrepreneurs fall short here, time and time again. Why? Because contrary to popular belief, product descriptions aren’t just about describing a product. The real purpose of these descriptions is, yes, to inform customers about product features and functionalities, but they also need to compel them to buy. And this takes a bit more skill to…

  Customer Survey, Online Reviews, Got Online, Decision Making, Problem Solving, Email Marketing, Read More, Ecommerce, Online Business

Driving eCommerce Sales

What’s the first thing you do when wanting to buy something online? If you’re like most folk out there, you’ll probably take a look at the product reviews. As you can’t physically feel or experience the product before purchasing, it’s natural to want some sort of reassurance. And customers like seeing lots of reviews. So the more you have on your site the better but a few are still better than none. Studies have found that on average, products are 270% more likely to sell with as few as…

We scale online stores that sell to women!  Your business could be our next success story!  Our Free Mini-Course on How to Optimize your online store for MAX conversions. Let's help you convert those store visitors into buyers!! BEST OF ALL - It's FREE!! Success Story, Make It Simple, Fashion Online, Scale, Business, Mini, Free, Shopping, Women

Shopping Made Simple

We scale online stores that sell to women! Your business could be our next success story! Our Free Mini-Course on How to Optimize your online store for MAX conversions. Let's help you convert those store visitors into buyers!! BEST OF ALL - It's FREE!!

  Customer Feedback, Online Reviews, Got Online, Appreciate You, Email Marketing, Ecommerce, How To Get, Things To Sell, E Commerce

Engage with Customer Feedback

What’s the first thing you do when wanting to buy something online? If you’re like most folk out there, you’ll probably take a look at the product reviews. As you can’t physically feel or experience the product before purchasing, it’s natural to want some sort of reassurance. And customers like seeing lots of reviews. So the more you have on your site the better but a few are still better than none. Studies have found that on average, products are 270% more likely to sell with as few as…

We scale online stores that sell to women!  YOUR business could be our next success story!   Our Free Mini-Course on How to Optimize your online store for MAX conversions. Let's help you convert those store visitors into buyers!! BEST OF ALL - It's FREE!! Success Story, First Names, Ecommerce, Make It Simple, Scale, Let It Be, Business, Mini, Free

eCommerce Hack

We scale online stores that sell to women! YOUR business could be our next success story! Our Free Mini-Course on How to Optimize your online store for MAX conversions. Let's help you convert those store visitors into buyers!! BEST OF ALL - It's FREE!!

  Email Marketing Campaign, Marketing Plan, Marketing Tools, Thank You Customers, Existing Customer, Reward System, Cooking Classes, How To Introduce Yourself, Ecommerce

Referral Marketing Tips for Online Stores

Funny how certain things just manage to stand the test of time! This classic method of marketing has been around for years and years and is the secret weapon behind many a successful business. In days gone by, your local store owner would rely on your spreading the word about their business to others. Now in more modern times, we find ourselves using this method to drive sales across ecommerce platforms. Not to be confused with its affiliate alternative, referral marketing is when…

Our Free Mini-Course on How to Optimize your online store for MAX conversions. Let's help you convert those store visitors into buyers!! BEST OF ALL - It's FREE!! First Names, Step Guide, Make It Simple, Fashion Online, Let It Be, Store, Mini, Free, Shopping

Shopping Made Simple

Our Free Mini-Course on How to Optimize your online store for MAX conversions. Let's help you convert those store visitors into buyers!! BEST OF ALL - It's FREE!!

  Personal History, Tell The World, Brand Story, Call To Action, S Stories, Listening To You, Email Marketing, Ecommerce, Storytelling

Boost Sales By Telling Your Brand's Story

What stories do you love? A particular novel, rom-com, or even a podcast perhaps … Now think about what it was that moved you to feel something about them. This is the power of great storytelling, and it should be applied to your brand too! We’ve emphasized in previous blog articles how important a compelling brand story is for increasing sales and building customer loyalty. Think about it this way - a brand story has many of the same elements that pull you into your favorite film or…

While we’re on the topic of emotive language, you want to avoid adding elements of negativity to your copy.  Customers much rather want to hear how your product can benefit them and add positivity to their lives, not how they’ll suffer without it. A negative tone or wording in your ecommerce copy will simply reflect poorly on your conversion rates.  To read more, go to our latest blog. School Levels, Writing Styles, Customer Experience, Copywriting, Email Marketing, Read More, Sentences, Ecommerce, Middle School

Copywriting Tips to Boost your Sales

When it comes to writing about brands and their products on a website, many people just end up winging it. This is a huge shame as persuasive, well-written copy is a huge aspect to consider when setting up your online store. This can be what makes or breaks your sales! So we’d say this element of ecommerce is pretty worthwhile paying attention to. Ecommerce copywriting has many forms outside just product descriptions. It encompasses virtually any written content which is used to capture…

Humans are lazy beings. Why fill out a form on a page when it’s way easier to click on a button that takes you straight through to where you want to be?  Research shows that click-through CTAs (for example, “Buy now”) perform 3 times better than getting potential customers to fill out a form. Which is of course understandable.  The trick is to make this really work for you... . . .  To read more, go to our latest blog: www.vastlyfine.com/blog/5-copywriting-tips-for-improving-your-sales The Tipping Point, School Levels, Writing Styles, Customer Experience, Copywriting, Email Marketing, Ecommerce, Lazy, Improve Yourself

Testing Click-Through CTAs

When it comes to writing about brands and their products on a website, many people just end up winging it. This is a huge shame as persuasive, well-written copy is a huge aspect to consider when setting up your online store. This can be what makes or breaks your sales! So we’d say this element of ecommerce is pretty worthwhile paying attention to. Ecommerce copywriting has many forms outside just product descriptions. It encompasses virtually any written content which is used to capture…

Customers want to know that you’re a legit business and that you treat your tribe fairly. What better way to reassure them than by sharing your brand story, mission and values as well as why you started out!  This is why an About Us page is so effective. It should be set up in a way that answers any questions a customer may have as to the nature of your brand. . . . To read more, go to our latest blog. Social Proof, Business Stories, About Us Page, Successful Online Businesses, Brand Story, Starting A Business, Trust Yourself, This Or That Questions, Tips

Share your Business' Story!

Trust is the building block of any successful online business. If customers aren’t 100% comfortable with buying from you, they’ll look to the multitude of other online shops out there instead. The question is, how do you build customer trust for a brand that they’re not familiar with or get them to buy from a store that they haven’t before? We’re here to show you what the research out there suggests when it comes to building trust with your customers. And some great practical ways to…

You really don’t want to confuse your customers. Nothing kills customer retention like a brand that’s trying too hard with different and often conflicting messaging.  The bottom line is, if you want to develop strong relationships with your customers to ensure they remain loyal to your brand, you need them to remember your stories throughout all your marketing activities. Stick to the same stories and tell them well! Sell Shoes Online, Cool Boy Names, Partner Dance, Ballroom Dance, Comfy Shoes, Casual Shoes, Dance Studio, Body Language, Language Arts

Online Shop Customer Retention Tips

Managing to get customers but struggling to hold on to them? Yep, all ecommerce store owners know that feeling! The truth is, it’s much cheaper to get your existing customers to make repeat purchases than it is to find new business. Which just goes to show how important it is to have a high customer retention rate. This involves strategies that enable you to extract more worth from your existing customer base. In this article, we provide you with useful ways to ensure your current…

Similarly to any other Facebook group, you can decide which people or posts are allowed on the page so you still have control over your brand image. The beauty about these kinds of groups is that you’re building up a tribe who will buy from you over and over again. Having all your customers in one spot allows you to ask them questions and receive almost immediate feedback.  To read more, go to our latest blog. Absolute Advantage, Who Will Buy, Rule Of Thumb, Existing Customer, Ecommerce Store, Strong Relationship, Try Harder, Customer Experience

Start a Facebook Group for Customers

Managing to get customers but struggling to hold on to them? Yep, all ecommerce store owners know that feeling! The truth is, it’s much cheaper to get your existing customers to make repeat purchases than it is to find new business. Which just goes to show how important it is to have a high customer retention rate. This involves strategies that enable you to extract more worth from your existing customer base. In this article, we provide you with useful ways to ensure your current…

It’s all about providing the customer with a bargain that includes many complimentary products to increase the overall amount spent on one order. For example, if you have a swimsuit store and you’re selling bikinis, you can add a beach towel and a pair of flip-flops and sell it as a “summer essentials kit”.  You would then discount the overall bundle to make it enticing for the customer - then they won’t need to buy the other items elsewhere! Thank You Video, Cross Selling, Ecommerce Store, Ecommerce Solutions, Summer Essentials, Email Marketing, Beach Towel, Good Times, Make It Simple

Bundles & Savings Packs!

Most of the time, we’re so obsessed about conversion rates and upping the amount of traffic on our websites that we tend to overlook a pretty critical factor… the average order value! Why do we need to concentrate on this so much? Well, it can actually be a quicker way of boosting cash flow. And a

Influencer shout outs can be very lucrative. The best way to do this is choose which influencers you want to work with and provide them with different times throughout the month to do their various shout outs (typically at the beginning and at the end of the month). Just make sure they’re pretty structured otherwise you’ll run into tracking issues and inefficiency.  You’ll find this little hack a great one! Marketing Techniques, Target Audience, Influencer Marketing, Face Wash, Shout Out, Email Marketing, Ecommerce, Ads, Times

Boost your eCommerce Sales!

Email Marketing techniques and Influencer Marketing techniques for ecommerce sales