Pinterest
search
Brilliant out of home ads
18 Pins
· 197 Followers
The out of home advertising industry is an exciting space to be in, with technology changing the way in which ads are delivered. Watch this space for innovation!
Singer Elvis Blue and a humourous tagline on one of Continental Outdoor Media’s billboards have seen sales of a local magazine, Easy DIY, increase two-fold (the magazine’s cover, featuring Elvis Blue, was advertised on the billboard).  The play of words: “Elvis hasn’t left the building, he’s busy fixing it”, have clearly attracted the attention of DIYers in South Africa, who were seemingly surprised that a DIY magazine would portray a young and trendy popstar on its cover.

Singer Elvis Blue and a humourous tagline on one of Continental Outdoor Media’s billboards have seen sales of a local magazine, Easy DIY, increase two-fold (the magazine’s cover, featuring Elvis Blue, was advertised on the billboard). The play of words: “Elvis hasn’t left the building, he’s busy fixing it”, have clearly attracted the attention of DIYers in South Africa, who were seemingly surprised that a DIY magazine would portray a young and trendy popstar on its cover.

Yup. Would like to Phuket and go too. Cape Town rain a shocker.

Cheap Enough to Say, Phuket I’ll Go – Asian Airline Gets Creative With Its Marketing Message

Lovely stuff. Had to laugh at this one. Wonder if anyone tailgated another car looking at the ad?

Colorado State Patrol billboard by Amelie Company. "Tailgating isn't worth it. Give trucks room. It's the law.

How brilliant is this campaign by AdReach for Posterscope? With the launch of the brand new Spiderman series on 01 September , we wanted maximum reach and frequency and with this Street Pole campaign, we got it. Spiderman seemingly jumping from pole to pole made complete conceptual sense. It met the brief we got from Disney in a big way”, said Donald Mokgale, OOH Strategist from Posterscope.

How brilliant is this campaign by AdReach for Posterscope? With the launch of the brand new Spiderman series on 01 September , we wanted maximum reach and frequency and with this Street Pole campaign, we got it. Spiderman seemingly jumping from pole to pole made complete conceptual sense. It met the brief we got from Disney in a big way”, said Donald Mokgale, OOH Strategist from Posterscope.

The organisers of the annual music festival, OppiKoppi, knew that the fastest way to get publicity was to stage a billboard campaign, and they were right. The billboards, carrying OppiKoppi’s theme message, ‘Sweet Thing’, became a hit with potential festival-goers. Without any prompting, fans posted images of themselves interacting with the boards. Check it out!

The organisers of the annual music festival, OppiKoppi, knew that the fastest way to get publicity was to stage a billboard campaign, and they were right

Gobsmacked by this report. According to a new report by The Centre for Future Studies, a UK-based consulting firm, within the next 12 months we will see a revolution in digital outdoor advertising media starting with advertising tailored to respond to a person's mood.     The report is predicting that by 2012, digital out-of-home media will rapidly begin to adopt technologies that include smart signage that will be enabled with emotion recognition software. Seriously.

New Report Predicts that Digital Out-of-Home Advertising Will Soon Be "Mood-Aware"

According to a new report by The Centre for Future Studies, within the next 12 months we will see a revolution in digital outdoor advertising media starting with advertising tailored to respond to a person's mood. Seriously? Seriously...

New Report Predicts that Digital Out-of-Home Advertising Will Soon Be "Mood-Aware"

Cutting edge?

Razor Billboard Memorable outdoor ad for Martor Solingen extremely sharp razors featured sliced in half birds under the billboard.

A sticky affair.

Here, we have put together a list of some creative and extremely clever billboard ads for your inspiration. There are many billboards that get our attention but majority of them are not great enough to keep them remembered. [mainimage] A billboard shoul

Sent by Kate Sidley. Ok, it's not quite a billboard, but it's a brilliant political 'poster'. Love it.

Sent by Kate Sidley. Ok, it's not quite a billboard, but it's a brilliant political 'poster'.

Got my eye on you, round 2.

Max Factor ~ Billboard that will change once it rains to give the effect that the mascara is leaking.

Ok, this one's quite scary. The day after tomorrow...

To promote the 2004 global-warming film "The Day After Tomorrow," Indian ad agency Contract created this dramatic outdoor billboard which is submerged underwater.

A bright spark. A bright idea. A bright billboard.

Billboards can be traced back to the invention of lithography in 1796 in the form of illustrated posters. By the late billboards were used to promot

Pinterest
Search