Consumer Advantage
It is when and where price, quality and quantity comes in conflict on the consumer, the latter is the reign.
read more: https://www.amazon.com/Consumer-User-Individuals-priceless-resource-ebook/dp/B08KDTJXK7 or https://issuu.com/quafra10/docs/the_consumer_is_the_user.pptx
Whiles the consumer advantage is user centered, customer advantage is supplier centered.
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