1883 - 1971 DESIGNER Her personal life was complicated, her design credo simple and elegant: "Fashion fades; only style remains the same," she said. Merci for the little black dress, the classy suit, No. and plenty of je ne sais quoi.
Coco would leave her suite at the Ritz and head to Chanel at 31 Rue Cambone every morning, the staff at the Ritz would call the Chanel shop to tell them she was on her way and they would spray Chanel No 5 along the stairway for her arrival.
Coco Chanel: The French fashion designer Coco Chanel ruled over Parisian haute couture for almost six decades. Famous for her now-classic innovations were the Chanel suit, costume jewelry, and the little black dress.