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Indian folk art inspires Commonwealth Games pictograms

Bangalore-based design agency, Idiom, has created the logo, pictograms and mascot for this year’s 19th Commonwealth Games which will take place in Delhi. The pictograms are, explains principal designer on the project Sonia Manchada, a blend of the pictograms designed by Otl Aicher for the 1972 Munich Olympic games – and Sanjhi, a form of Indian folk art. Sanjhi (example shown above) is a traditional form of artwork created by paper-cutting stencils which are (and have been for centuries)…