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Dress Your Bike | The Basics

Dress Your Bike | The Basics

New Electra Townie colors | 2017

New Electra Townie colors | 2017

2017 Electra Fashion Cruisers | Morning Star

2017 Electra Fashion Cruisers | Morning Star

Don't Sweat It. The New Townie Go! is Here.

Don't Sweat It. The New Townie Go! is Here.

Amy and her Electra Townie 7D

Amy and her Electra Townie 7D

Electra BTS | 2016 Photo Shoot

Electra BTS | 2016 Photo Shoot

Real Talk: New Cruiser Colors for 2017

Real Talk: New Cruiser Colors for 2017

Around 1010 | Carlsbad Beach #beachcruiser

Around 1010 | Carlsbad Beach #beachcruiser

Electra Back In The Day

Electra Back In The Day

Electra Back In The Day | The founders of Electra Bicycle Company: Benno Baenziger (left) and Jean-François "Jeano" Erforth (right) in front of the first Electra office in Leucadia, a neighborhood in Encinitas, CA.

Electra Back In The Day | The founders of Electra Bicycle Company: Benno Baenziger (left) and Jean-François "Jeano" Erforth (right) in front of the first Electra office in Leucadia, a neighborhood in Encinitas, CA.

Electra Bikes Sweet Ride Kids' 1

Electra Bikes Sweet Ride Kids' 1

Where do you ride | Electra Dreamtime 3i Fashion Cruiser

Where do you ride | Electra Dreamtime 3i Fashion Cruiser

Dress Your Bike | Kids' Sweet Ride 1 20" with Pink Small Plastic Woven Basket

Dress Your Bike | Kids' Sweet Ride 1 20" with Pink Small Plastic Woven Basket

Dress Your Bike | Townie Original 7D in Cream with Cream QR Basket

Dress Your Bike | Townie Original 7D in Cream with Cream QR Basket

Electra Back In The Day

Electra Back In The Day

Around 1010 | Swamis Beach #California #Beach

Around 1010 | Swamis Beach #California #Beach