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Vintage 1920 JELLO For Economy Use by PastPossessionsOnly on Etsy, $9.95

Vintage 1920 JELLO For Economy Use by PastPossessionsOnly on Etsy, $9.95

Easter Greetings  Child watching Rabbit   by PastPossessionsOnly, $9.95

Easter Greetings Child watching Rabbit by PastPossessionsOnly, $9.95

Gelatin based desserts became fashionable in the Victorian era and were known as "jelly moulds".  They were hard to make, however, and without refrigeration, hard to keep.  In 1902, the Gennesee Pure Foods Co, which had purchased a formula for a powdered based gelatin in strawberry, orange, and other flavors, started advertising their product in the Ladies Home Journal as "America's Most Famous Dessert". They also sent a large number of salesmen

Gelatin based desserts became fashionable in the Victorian era and were known as "jelly moulds". They were hard to make, however, and without refrigeration, hard to keep. In 1902, the Gennesee Pure Foods Co, which had purchased a formula for a powdered based gelatin in strawberry, orange, and other flavors, started advertising their product in the Ladies Home Journal as "America's Most Famous Dessert". They also sent a large number of salesmen

1922 Hoosier Ad Artwork by American Vintage Home, via Flickr.  Ah, the days when women actually wore housedresses and aprons.

1922 Hoosier Ad Artwork by American Vintage Home, via Flickr. Ah, the days when women actually wore housedresses and aprons.

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