Today’s Takeaway: teens haven’t left Facebook but they’re definitely not paying attention the way they used to. If you’re trying to reach a 17-year-old fashionista, you’re better off on a graphically-oriented social network such as Tumblr or Instagram.
Many of us have been active on Facebook, Twitter, and other social networking sites, but not all of us know all their features. Salesforce has published an infographic that covers a few hidden features for Facebook, Google+, Twitter, and LinkedIn:
This GWI chart compares growth in members and active users across all social networks over the last six months. Facebook is the only platform that actually had a drop in active users. The big winners are Tumblr and Pinterest. Tumblr had by far, the most growth in active users while Pinterest took the prize for member growth. Instagram is looking pretty good, too. And check out LinkedIn; looks like all the content tweaks they’ve made over the last year is working to keep members more engaged.