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Why People Unsubscribe From Your Email List

This article from describes why people may be unsubscribing from your email list. If you are noticing this trend in your small business email marketing, this is a great article that offers you helpful advice and tips to reduce your unsubscribe rates.

Four Ways to Segment Email Subscribers for the Holidays

The last two months of the year bring an increase in email frequency as retailers try to drive revenue during the busiest shopping season of the year. To h