These trucks have been evolved into an advertising platform in a way that is not just a typical poster. They have used the shapes of the trucks to relate to the products that they are advertising and it has been done with a lot of success. My personal favourite is the one shaped like a cigarette as the truck is the perfect shape to accommodate this.
This is so simple, but such an effective advertisement! I love how the creator used the product to show that it's for at night by creating a moon with the lotion and its container. This is the type of thing I hope to accomplish with my degree. 31 Really Clever and Creative Print Ads