TEXT Dior homme sport advertising 2012 by Les Graphiquants. This is a great ad campaign it screams Dior with the bold high fashion photos. As well as timeless in black and white. With the strong type in gold. Really wonderfully done.
As a collective, Les Graphiquants creates signage and visual-identity projects featuring odd shapes and forms, which are meant to enhance the overall impact to convey an effective and articulate message.