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Likelihood consumers will use mobile search to look for local products or services

10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing

7 Simple Steps to Quickly Convert More Online Leads

7 Simple Steps to Quickly Convert More Online Leads

Discover how mobile page speed affects mobile site performance, what causes your site to underperform, and how to fix it.

When you look for local info on your mobile device, where do you tend to be?

10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing

Columnist Wesley Young shares insights from the latest LSA Local Media Tracking Study, advising marketers on local-mobile strategy for

geo-targeted mobile display (secondary action rates)

10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing

geo-targeted mobile display (secondary action rates)

How often do you use your smartphone while shopping in malls, grocery or retail stores?

10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing

How often do you use your smartphone while shopping in malls, grocery or retail stores?

It Pays To Be First While ad position is a critical factor influencing click-through rate and conversions across all devices, it is especially important for mobile search, where screens are smaller and as few as two search ads are shown.

9 Facts To Improve Your Mobile Search Performance

It Pays To Be First While ad position is a critical factor influencing click-through rate and conversions across all devices, it is especially important for mobile search, where screens are smaller and as few as two search ads are shown.

comscore mobile search volumes

It's Official: Google Says More Searches Now On Mobile Than On Desktop

The LSA and BuzzBoard report notes that in October 2015, Google stated that over 50 percent of search globally is on mobile. And surveys by LSA and Thrive Analytics reflect that mobile is even more important for local search — 60 percent said they usually use a mobile device (smartphone or tablet) when looking for local information online.

The Need For Speed: 7 Observations On The Impact Of Page Speed To The Future Of Local Mobile Search

Mobile devices used to look up local information of the time

Marin’s client data show that CPCs were lower on mobile devices and CTRs were higher. However mobile conversions were not as strong.

Report: 25 Percent Of Paid-Search Clicks Will Come From Mobile By December

Marin’s client data show that CPCs were lower on mobile devices and CTRs were higher. However mobile conversions were not as strong.

Reason a mobile ad made consumers make a purchase

10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing

Reason a mobile ad made consumers make a purchase

Now is the time for opportunistic marketers to take advantage of lower CPCs in mobile. However many paid-search marketers are not.

Reports: Tablet Paid-Search Spend Surpasses Smartphones

Two reports out this morning from Marin Software and IgnitionOne capture a range of paid search ad spending data.

55 US Mobile Facts Every Marketer Needs For 2015

Ensure your 2015 mobile marketing plans are on track. Here are 55 US mobile research facts and 19 charts.

Marin’s client data show that CPCs were lower on mobile devices and CTRs were higher. However mobile conversions were not as strong.

Report: 25 Percent Of Paid-Search Clicks Will Come From Mobile By December

Marin Software has released "The State of Mobile Search Advertising." It provides yet more evidence of how the search and paid-search markets are being pro

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile. Great reminder via Search Engine Land to leverage the most effective set of local media for your business #localseo

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile. Great reminder via Search Engine Land to leverage the most effective set of local media for your business

Mobile-To-PC Conversion Rates Vary By Vertical According to Microsoft data, vertical matters in mobile search conversions.

9 Facts To Improve Your Mobile Search Performance

Mobile-To-PC Conversion Rates Vary By Vertical According to Microsoft data, vertical matters in mobile search conversions.

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