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Likelihood consumers will use mobile search to look for local products or services

10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile. Great reminder via Search Engine Land to leverage the most effective set of local media for your business #localseo

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile. Great reminder via Search Engine Land to leverage the most effective set of local media for your business

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile

Last Mile, To Mobile, Innovation

How Are Retailers Using Mobile in the Changing Path to Purchase? - eMarketer

In a June 2013 survey conducted by JiWire, just of shoppers preferred to research in-store, with the rest using laptops and mobile devic.

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile

Consumers are referencing a wider range of local media before purchasing products or services

Top features consumers want on your mobile website. via @websitemagazine

WEBSITES - "Top 9 Features Mobile Consumers Want On Your Mobile Website (Infographic) image mobile website features

Cost comparisons are one of the most favored uses of smartphones by shoppers. The largest percentage of respondents, about four in 10, said they would use smartphones to search for sales and other specials before entering a store. Almost the same percentage said they would use smartphones to check prices on Amazon and make sure they were getting a good deal.

Holiday Buyers Make It Mobile - eMarketer

A Placecast survey conducted by Harris Poll in October 2014 confirmed the multifaceted role of smartphones in shopping. Only 14% of US smartphone owners said they planned to make a purchase on such devices this holiday season. Far more consumers intended to use their phones to find a local retailer (39%), get social feedback on a potential gift (38%) or find a coupon in-store (33%).

What's Mobile's Role in the Omnichannel Experience?

Consumers expect mobile sites and in-app experiences to be fast and fluid. Learn how to optimize mobile functionality and keep your users engaged.

The good news is that streamlining your mobile design starts with a few simple steps.

Mobile_phone_owners_multitask_while_doing_other_activities

Mobile_phone_owners_multitask_while_doing_other_activities via The Financial Brand, Dec 2015

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