Last week, Asics announced it will re-launch its iconic ASICS Tiger brand, now as a “sport lifestyle” shoe line.The company was known as Asics Tiger during the 1980s and early ’90s, when its Gel-Lyte models defined and dominated the lightweight performance shoe category. The now 25-year-old Gel Lyte III--the one with the wraparound, split tongue--will highlight the new line of vintage shoes, which will also include the Gel-Lyte V and Gel-Saga in its first round.
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