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Image showing Portuguese emissaries being received by the King of Kongo 1729. The caption translates “pomp and splendor of the king of the Congo when he gives an audience to foreigners.

from Mental Floss

Changing the Conversation to Poverty

The call to action and the hook for this PSA is "To many people eat on the streets." What is really interesting about this PSA is that the storm drain is acting as a dishwasher for the plates. The target audience of this PSA could range from adolescent children to the elderly. I feel that the whole point of this PSA is to bring awareness to Poverty.


57 brilliant, clever and creative print advertising. Only the best

I think this is a creative way to catch the attention of an audience. This is a funny yet truthful message which supports the ad. Because of this catchy image, there's no need for much of a description or caption.