Glass of Milk The traditional dunk of an Oreo cookie into a glass of milk was dramatized with the use of a panoramic elevator in a shopping mall. This attention-grabbing use of new media gave us one more way to show that Oreo is milk’s favorite cookie.
Yet another amazing busstop advertisement. This time it is made for Caribou Coffee’s new hot breakfast sandwiches in Minneapolis. Advertising agency Colle+McVoy turned this bus shelter into an oven, with actual heat coming from the coils.
Guerrilla marketing to make people stop smoking. This harsh realization of using a fake pair of lungs as an ash tray shows the build up of cigarettes and shows how maybe even smoking a day can collect up and make a lasting damage on your lungs.