Branding VS Marketing http://www.tronviggroup.com/the-difference-between-marketing-and-branding/ "The brand is ultimately what determines if you will become a loyal customer or not. The marketing may convince you to buy a particular Toyota, and maybe it’s the first foreign car you ever owned, but it is the brand that will determine if you will only buy Toyotas for the rest of your life."
Brand your design business to truly connect with clients
B2B inbound marketing can be incredibly advantageous for B2B buyers, especially for B2B buyers making purchases from the manufacturing industry. Industrial B2B prospects are online just like prospects in any other sector or industry.