How Corporate Logos Evolve infographic. This shows how recognizable logos have evolved over time. Logos like Shell and BMW have remained pretty much the same. Brands like Xerox, Pepsi, and IBM have modernized their corporate logos.
There is consistent proximity throughout the logotype. The negative space forming the "N" makes sense with the name because looking at the logotype engages the audience when locating the "N". I also think the logotype font works well bold.
Tuger Fitness logo creation by Emanuele Tabacco (Tabby Gennaro) The thing I like about this logo is the creativity to make a tiger face of a man. It's a fun design that works well with the Tiger Fitness.
This is one of the best logos I've seen in a while. It's very simplistic, but incorporates the clever clock hands to depict the Y. Also a great brand name. I love visual 'tricks'. Only clever, simple ones, though.