What it is: A richly lathering shampoo that is the first step in fighting frizz. Who it's for: Ideal for those with frizz-prone hair.What it does: It's powered by the brand's Healthy Hair Molecule OFPMA, which in this formula does three things: blocks humidity, smoothes hair and helps repel dirt and oil to help keep hair cleaner, longer.How to use: Apply to wet hair. Massage into a rich lather, focusing on the roots. Rinse. Follow with conditioner. Style N #BakingSodaBeautyUses
