Sub brands

What is Brand Architecture? Learn the Secrets to Sub-brands and Strategies in Business with Examples from P&G and Virgin - Need help with your Branding? The post Brand Architecture: Examples of Sub Brands & Models is by Stuart and appeared first on Inkbot Design.

Up Global is a non-profit based in Seattle, Washington offering resources and support to entrepreneurs at all levels. The company was formed after a merger between Startup Weekend and Startup America, President Obama’s initiative to accelerate entrepreneu...

If you’re in marketing, you may have heard the terms sub-branding and brand extension. But what’s the difference? Well, there’s a big difference. Let’s break it down. What is sub-branding? Sub-branding is when a main brand creates a subsidiary or ... Read more

Graphic Design, Logo Design, Motion Graphics, Adobe Illustrator, Adobe After Effects

Seamed Holding Complete Brand Identity System, plus sub branding and web design & development

Marking the multi-platform news and information brand’s 30th birthday, the redesign has seen the implementation of a new logo, new editorial design for the…

Business owners have clearly heard of such terms as “subbranding” and “brand extension. Let’s understand what the similarities and differences... The post What is subbranding and how to use it appeared first on Design, branding and business – The Official Turbologo blog.

Kenny Song | Brand Designer on Instagram: "What are the different types of Brand Architecture? There are four main types of brand architecture: * Branded House * Sub Brand * Endorsed Brands * House of Brands The main distinction between each type of brand architecture is the parent or umbrella brand's dominance and emphasis: A branded house closely incorporates the parent brand into every child brand. While, on the other end of the spectrum, House of brands offers the most flexible architect

and 10 ways to find your perfect man… nah, just the logo ones.

Brand architecture is the relationship between brands within an organization and how they interact with one another. It’s a road map for brand identity, development and design, and increases flexibility for product or service expansion in the future.

sigest real estate and consulting corporate identity system: logo, guidelines, stationary, brochure, promotional material

Graphic Design, Branding

MSA Media (previously MSA Market Media) are a global pharmaceutical media planning and buying agency with a 25 year heritage. We developed a new brand strategy that would reposition the agency and reflect its leadership and global status. After conducting a brand strategy workshop we discovered that the ‘Market’ of their name now seemed redundant. We highlighted the …

Brand Design Agency

A new brand identity system developed by Underline Studio for Actionable. Through close relationships and meaningful conversations, Actionable is an

Up Global – Visual Journal

Opinions on corporate and brand identity work

Think of Brand Architecture or Brand Structure as a brand’s family tree or its hierarchy. It is how an organization organizes the various named entities