Perceptual Map for Competitive Analysis - A perceptual map shows how the average consumer understands and perceives the positioning of competing products in a marketplace. Click use as template to make edits and add data related to your brand. You can edit this template and create your own diagram. #PerceptualMap #PerceptualMapDiagram ##PerceptualMapTemplate #CompetitiveAnalysis
In this guide, you will learn how to conduct a competitive analysis: understand market trends, identify your competitors, evaluate opportunities, analyze threats to your organization, and adjust your go-to-market and positioning strategy accordingly.
One of the most important parts of your market research is your competitor analysis It's nothing to be ashamed of. Every successful business in the history of the world has had to conduct some sort of competitor analysis or research in order to find out how to best position their brand.
Website audit and competitor analysis are important because you can also check your whole website SEO audit report and your competitor's SE0 audit. You have come to the right place if you want to analyze the web you own and that of your competitors as well.