Haldane Martin – Mad Giant craft beer restaurant and brewery interior

Haldane Martin Iconic Design has designed a brewery and restaurant interior for Mad Giant beer that plays with scale referencing oversized metal toy construction kits. The result is a creative and welcoming industrial space that brings to life the DIY ethos of the renegade South African craft beer, while contributing to the urban regeneration of inner-city Johannesburg. http://bit.ly/HMMGpin
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haldane martin design mad giant beer johannesburg designboom

haldane martin transforms disused warehouse for mad giant beer brewery in johannesburg

Mad Giant Craft Beer restaurant and brewery in Johannesburg. Interior and Furniture design by Haldane Martin. Photography by Micky Hoyle.  Upscale Meccano is a theme throughout, seen in the beer tap and the beer-hall-style lights. This alludes to the playful, DIY nature of the Mad Giant brand, and “the small guy brave enough to dream big and do something crazy,” says founder Eben Uys. Giant cast concrete bars take the shape of bottle caps.

Haldane Martin is a preeminent South African designer renowned for iconic furniture and high-concept interiors for brands and businesses with signature identities that translate into extraordinary spaces.

The team at Urbanologi

Urbanologi is a restaurant based inside the Mad Giant Brewery in Johannesburg

Mad Giant Craft Beer restaurant and brewery in Johannesburg. Interior and Furniture design by Haldane Martin. Photography by Micky Hoyle.  The Urbanologi restaurant has upscale Meccano lights hanging above the kitchen pass, emphasising the Mad Giant concept and brand ideology.  The beer-hall-style seating area makes use of long tables with sandblasted, black-stained table tops and swivel bar stools to encourage social interaction.

Haldane Martin is a preeminent South African designer renowned for iconic furniture and high-concept interiors for brands and businesses with signature identities that translate into extraordinary spaces.

Mad Giant Craft Beer restaurant and brewery in Johannesburg. Interior and Furniture design by Haldane Martin. Photography by Micky Hoyle.   The dining chairs have rebar arms and legs, metal back and legs sprayed bright red with a Mad Giant emblem laser-cut into the back, with seats and seatbacks upholstered in distressed leather with red stitching.  Giant murals (by graffiti artist Nomad) with a playful, childlike aesthetic enhance the effect of a child’s big dreams brought to life.

Haldane Martin is a preeminent South African designer renowned for iconic furniture and high-concept interiors for brands and businesses with signature identities that translate into extraordinary spaces.

Mad Giant Craft Beer restaurant and brewery in Johannesburg.  A giant yeti - the mascot for the brand - stands 7 metres tall above the main bar, which is a 6m-diameter cast concrete bar shaped like a bottle cap.  Interior and Furniture design by Haldane Martin. Photography by Micky Hoyle.

Haldane Martin Iconic Design has designed a brewery and restaurant interior for Mad Giant beer


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