Most people don't care enough to make a difference. Most people aren't going to buy that new thing you're selling. Most people are afraid to take action. Most people are too self-involved to do the generous work you're hoping for.
I love to motivate our kids to do chores. I currently use my chore basket as a fun way to have our kids helping with chores, without having to worry about a chore chart. The kids have their age-appropriate chores
Gender equality is a goal of feminism. It's about making feminine qualities equal to masculine. It's about busting stereotypes that women are the best housekeepers, the worst drivers, and asking for rape by simply existing.