Identity, packaging and branding by Here Design for Craft London curated by Packaging Diva PD. Using a mixture of pink, turquoise, navy and black, the mark-making reflects the authenticity of each unique CRAFT London experience.
White October – corporate identity. The mark, intended to be both flexible and playful, is derived from an isometric grid which forms the letter ‘W’. This structure allows for limitless variations of the logo – sometimes bright and vibrant, at other times retained and monochromatic.