McDonald’s CEO Steve Easterbrook says he’s stripping away layers of bureaucracy and increasing accountability so the company can move more nimbly to keep up with changing tastes.
McDonald's in crisis: can it fight off the Five Guys threat? New British CEO Steve Easterbrook set to unveil turnaround plan to bring back lost customers and profits as rivals muscle in on burger market -
Sales down 1.7% worldwide and down 4% in US restaurants as new CEO Steve Easterbrook says consumer preferences herald an ‘urgent need to evolve’
Quando Steve Easterbrook tomou o comando do McDonald's em 2015, a maior companhia mundial de fast food estava enfrentando uma crise de identidade.
After a tumultuous year at McDonald's, the fast food chain's CEO Don Thompson is retiring, effective March