Shake Shack via @eggcanvas

After The Rain

Shake Shack via @eggcanvas

Hack Shake Shack's ShackBurger: It might seem crazy, but burger fans regularly wait in hour-plus lines for a taste of Shake Shack's ShackBurger.

Homemade Shake Shack Burger

Hack Shake Shack's ShackBurger: It might seem crazy, but burger fans regularly wait in hour-plus lines for a taste of Shake Shack's ShackBurger.

Why are you willing to wait so long in line for a Shake Shack burger or the latest iPhone? Experts explain the psychology.

Why People Wait In Hours-Long Lines For Shake Shack, Cronuts, And iPhones

Why are you willing to wait so long in line for a Shake Shack burger or the latest iPhone? Experts explain the psychology.

This Was the Scene at Todays Shake Shack Reopening Party

This Was the Scene at Todays Shake Shack Reopening Party

Shake Shack, New York - America's Best Hot Dogs

Flo’s, Cape Neddick, ME

Hack Shake Shack's ShackBurger: It might seem crazy, but burger fans regularly wait in hour-plus lines for a taste of Shake Shack's ShackBurger.

Hack Shake Shack's ShackBurger: It might seem crazy, but burger fans regularly wait in hour-plus lines for a taste of Shake Shack's ShackBurger.

Look at the latest, full and complete Shake Shack menu with prices for your favorite meal. Save your money by visiting them during the happy hours. http://www.menulia.com/shake-shack-menu-prices

Look at the latest, full and complete Shake Shack menu with prices for your favorite meal. Save your money by visiting them during the happy hours. http://www.menulia.com/shake-shack-menu-prices

Great Twitter post from Shake Shack on New York, NY / Sympathique post Twitter de Shake Shack à New York, NY https://twitter.com/shakeshack/status/543046927802056705

Great Twitter post from Shake Shack on New York, NY / Sympathique post Twitter de Shake Shack à New York, NY https://twitter.com/shakeshack/status/543046927802056705

Shake Shack packaging designed by Paula Scher and team at Pentagram NY

Fast food and authenticity: who wins

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