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iPhone 4 Owners, Get Your $15 'Antennagate' Settlement [VIDEO]
Nike may not have been an Olympic sponsor, but the 'CheerMeter' tool (used by Nike) revealed that Nike was top of the podium in social engagement for sports brands during the 2012 London Olympics. Nike dominated the Twittersphere, with over 16,020 tweets associating the brand with the word Olympic, beating rival Adidas by 6,725 tweets, who were mentioned in just 9,295 Olympic-themed tweets over the course of the Games.
Olympic Sponsors Were Warned About Sochi; Now McDonald's and Coca-Cola Are Having a PR Nightmare