IBM Smarter Planet | The collaboration between Office and Ogilvy Mather resulted in a series of bright, bold icons that have been used billboards, advertisements, posters and more both nationally and internationally. #infographics
IBM Smarter Cities campaign. Ogilvy & Mather, France. Kaan said "This one is an IBM smart cities campaign product/ad. It is great because it is intelligently complementing the ad with the functionality of the design, so perfectly that the audience really gets the idea of the “Smarter Cities” out of this design." #WOWstyle
Smart Billboards by IBM These billboards by creative agency Ogilvy & Mather can be used as street furniture. Designed for IBM’s Smarter Cities campaign, they fuse advertising with helpful additions to.