The most important part of my branding logo design process is the questionnaire. This helps me understand the client, develop a strategy that suits their needs and design around their vision. I’m sharing my client branding questionnaire that I send my clients, that has been one of the best processes in my freelance business.
Agency Branding. Crafting your own identity as a branding agency can pose a mammoth challenge. The naming process for Fable&Co. focussed on how we capitalise on design to simplify often complex business propositions. In a commercial sense, we refer to morals as values & the fable animal characters merely as an analogy, which we use to communicate important aspects of business. Click the image for the full case study
Acrylic Artworks Working closely with Acrylicize, Inplas created a series of bespoke artworks for a law firm — each artwork depicts a landmark case in the firm's history. The black and white images were applied to matt white Perspex using direct-to-media printing, with laser-cut details which show through the vibrant background colour. The artworks were finished with a 10mm white gloss Perspex frame.
The Importance of Branding Your New Business - NYTimes.com