This is another great use of expressive typography. Using the “o” instead of any other letter was the best choice with this word. The “o” in this case gives us the “aw” sound when saying the word “drop” rather than a long o sound like the word “stove”. Great job on this one.
"On one level, as so much twitter outrage has pointed out, these spikes symbolise the transformation of the homeless into a form of vermin. But their artistic resonance goes further than that. These spikes beautifully encapsulate the essential concerns of a society that has abandoned any pretence of social justice, fairness and equality, even to the point of refusing to ensure what ought to be the essential component of any civilised society - a home for all its citizens."
Smoking Myth: The risk of illness is less with 'light' cigarettes... In actual fact, a smoker is said to compensate for the lighter nicotine dose by inhaling smoke more deeply or by smoking more of each cigarette. People still get ill from smoking milder brands. The balancing act is just an illusion, it will not aid healthy living in the long run.