this is one design I have in mind and has definitely given me some really good ideas. I love the idea of having something like this come through the post and then opening it up and little parts pop out, bit like a pop up booklet, I think this is exciting and different. works really well and could use something like this for my existing brief.
I love the homage to the "old-fashioned" idea of giving friends or significant others music tapes as gifts. The packaging gets the same idea across, with a hole inside for a flash-drive to finish off with a modern touch.