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Alberto Vargas started painting quite modest beauties for Esquire Magazine during the 1930s, but during the war the girls became more more risque as they played dress up in military uniforms. Thousands of copies of Esquire were sent to American troops as a morale boosting exercise during WW2 ~

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The American Pin-Up: Alberto Vargas and Beyond

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BEAUTY & THE BEAST 1925 illustration by ALBERTO VARGAS (1896-1982) From Vargas 20's-50's Taschen (please follow minkshmink on pinterest) #marlenedietrich #vargas #illustration #glamour

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Alberto Vargas (Arequipa, Perú, 9 de febrero de 1896 - 30 de diciembre de 1982) fue uno de los más connotados pintores de modelos pin-up. Adquirió fama en los años 1940 al crear las imágenes estilo pin-up para la revista Esquire.

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MARLENE DIETRICH 1932 illustration by ALBERTO VARGAS (1896-1982) From Vargas 20's-50's Taschen (please follow minkshmink on pinterest) #marlenedietrich #vargas #illustration #glamour