Models On Bond Street, London, 1942 The wartime look in Britain became much more austere as the years went by. This was the first collection of Utility Dresses for Women, designed by Norman Hartnell in 1942, and showcased on a very quiet Bond Street.
Christian Dior's New Look, 1947. As a reaction to the rationing of World War II the new look, using many metres of fabric, came into fashion. It was a return to the classic feminine shape, emphasising the bust and hips, with a tiny waist. I love how glamorous this looks with the tiny jacket and voluminous skirt.